Tiger Direct Mail’s RRN Program combines three effective marketing strategies to help you acquire and retain more customers: Radius, Retention, and New Homeowner mailings. We use highly effective postcards to target the right audience and drive results.
Targeting neighborhoods near your recent installations is a great way to find new customers. Our Radius mailings focus on homes close to your latest installs, using postcards with personalized content to grab attention, stand out, and encourage responses.
This targeted approach makes it clear that you’ve worked in the area and are a trusted choice. We also recommend adding Prospect Carrier Route Mailings to your plan. This helps expand your reach beyond your immediate installs, allowing you to target new neighborhoods where you want to build a customer base.
Keeping your existing customers is a great way to grow your business. Your past customers already know your work and are likely to call you again if they remember your services.
Our retention mailings target these customers with personalized postcards that feature special offers designed to keep your brand top of mind. We also use rebate checks and oversized postcards to make sure your message stands out and grabs attention, leading to repeat business.
New homeowners in your area have likely not yet chosen a service provider. These people are a great opportunity to gain new business.
We reach these new homeowners with oversized postcards that introduce your services and give them a reason to contact you before they make their decision. By targeting these individuals right after their move, you can gain their business before they choose a competitor.
You tell us your ideal customer, and we help refine it using 40+ filters like income, credit, home type, marital status, and search activity.
We pull recent behavior data to pinpoint households most likely to buy, then prep your campaign.
Your mailers hit the homes of high-intent prospects in 5–7 days, fast enough to catch them while they’re still searching.